Work
About

Nicole McLaren

senior copywriter / writer of things

Work
About

Location-specific billboards were placed along major routes into each city

Screen Shot 2017-09-26 at 07.31.16.png

Screen Shot 2017-09-27 at 11.55.23.png

Bus supersides celebrated passengers who were saving lives by reducing air pollution

Help Britain Breathe Social-30.png

We also pitched a “smog simulator” website to visualize air pollution, which was killed due to accuracy fears.

Desktop main.png

Desktop main Copy.png

Worst Levels.jpg

We were also asked to pitch some health-centric concepts, which didn’t ultimately go live.

Help Britain Breathe Social-29.png

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Location-specific billboards were placed along major routes into each city

Screen Shot 2017-09-26 at 07.31.16.png

Screen Shot 2017-09-27 at 11.55.23.png

Bus supersides celebrated passengers who were saving lives by reducing air pollution

Help Britain Breathe Social-30.png

We also pitched a “smog simulator” website to visualize air pollution, which was killed due to accuracy fears.

Desktop main.png

Desktop main Copy.png

Worst Levels.jpg

We were also asked to pitch some health-centric concepts, which didn’t ultimately go live.

Help Britain Breathe Social-29.png

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